Ford Media Lab | AI-Enhanced Photography & Creative Studio
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Ford Media Lab | AI-Enhanced Photography & Creative Studio

The Lab Report

Welcome to Ford Media Lab’s knowledge hub. Here, we explore the intersection of visual storytelling, creative strategy, and technological advancement in the spirits and luxury space. Discover industry insights, creative innovations, and behind-the-scenes glimpses into how we’re transforming brand storytelling through our hybrid approach to visual content creation. From AI-enhanced visuals to traditional photography, each article offers actionable insights for brands seeking to elevate their visual presence. Let’s create something extraordinary together!


Toasting Father's Day and graduation with The Botanist Cask Rested Gin
Toasting Father's Day and graduation with The Botanist Cask Rested Gin

Best-in-class visuals, fast: Ford Media Lab delivered a stunning photo & video campaign for The Botanist Gin using AI, stop-motion, and expert creativity. See the Father's Day/Graduation project.

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Photography, NewsRachel FordMay 22, 2025Ford Media Labstudio photography, ai integration, The Botanist Gin, The Botanist Cask Rested Gin, Father's Day, Graduation, stop motion, video, cocktail video
Crafting bespoke worlds for Mumm Napa with AI-generated studio backgrounds
Crafting bespoke worlds for Mumm Napa with AI-generated studio backgrounds

No California location? No problem. See how Ford Media Lab built a stunning, bespoke California home in-studio for Mumm Napa's seasonal campaign using AI and expert lighting.

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Photography, NewsRachel FordMay 22, 2025Ford Media Labstudio photography, ai integration, mumm napa, sparkling wine, ai generated backgrounds
Creativity, training, and AI innovation at Ford Media Lab's spec day
Creativity, training, and AI innovation at Ford Media Lab's spec day

Raising Our Own Bar: Inside FML's Spec Day, where we train expert drink stylists, push creative boundaries, and explore AI animation. Discover our dedication to craft.

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News, PhotographyRachel FordMay 22, 2025spec day, cocktail photography, cocktail styling, ai integration, stylist training
Delivering versatile key visuals for Bruichladdich with AI innovation
Delivering versatile key visuals for Bruichladdich with AI innovation

Ford Media Lab engineered custom environments for Bruichladdich using AI and expert lighting, delivering sophisticated, product-focused visuals. Explore the project.

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Photography, NewsRachel FordMay 12, 2025Ford Media Labstudio photography, bruichladdich, scotch cocktails, whisky, whisky cocktails, conceptual photography, white background product photography, ai integration
Delivering evocative docksides and flawless detail for Mount Gay Rum
Delivering evocative docksides and flawless detail for Mount Gay Rum

One shoot, every asset for Mount Gay Rum: FML delivered AI-powered lifestyle scenes and flawless product shots, all best-in-class with Hasselblad. Discover total versatility.

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News, PhotographyRachel FordMay 12, 2025Ford Media Labcocktail photography, product photography, mount gay rum, e-Commerce, aprés sail, white background cocktails, ai integration, hasselblad
2024 Perrier-Jouët global photoshoot
2024 Perrier-Jouët global photoshoot

For the second year, Perrier-Jouët trusted Ford Media Lab to execute their global vision, resulting in a stunning collection of luxury lifestyle imagery.

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News, PhotographyRachel FordMarch 17, 2025Ford Media Labcocktail photography, product photography, perrier-jouët, champagne, ai integration, full production
Elevating the Redbreast Brand Story: The Power of AI and Photography
Elevating the Redbreast Brand Story: The Power of AI and Photography

15 stunning photos. Infinite video possibilities. Learn how Ford Media Lab helped Redbreast Irish Whiskey elevate their brand story through the innovative use of AI and photography.

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News, PhotographyRachel FordFebruary 18, 2025Ford Media Labcocktail photography, product photography, redbreast irish whiskey
The Future of Beverage Photography: Where AI Meets Artistry in 2025
The Future of Beverage Photography: Where AI Meets Artistry in 2025

In an era where visual content drives brand success, the intersection of traditional beverage photography and AI technology is creating unprecedented opportunities for spirits brands.

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Kyle FordFebruary 5, 2025
Why Instagram Carousels and the New 4:5 Grid Are Game-Changers for 2025
Why Instagram Carousels and the New 4:5 Grid Are Game-Changers for 2025

Instagram has once again shifted the way brands and creators approach content. With the introduction of a 3:4 grid preview and a clear preference for 4:5 aspect ratio carousels…

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Kyle FordFebruary 1, 2025
2025 Content Marketing Trends for Spirits & Wine Brands: Stand Out, Engage, and Convert
2025 Content Marketing Trends for Spirits & Wine Brands: Stand Out, Engage, and Convert

The spirits and wine industries are evolving rapidly in 2025, driven by shifting consumer preferences, technological advancements, and a growing demand for authenticity.

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Kyle FordFebruary 1, 2025
How to remove an incorrect audio tag on Instagram
How to remove an incorrect audio tag on Instagram

Have you ever posted an Instagram Reel with original audio, only to find it attributed to someone else? Here’s how to fix it.

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NewsRachel FordDecember 6, 2024Ford Media LabInstagram hacks, Instagram tips, instagram reel, original audio, remove audio tag on instagram, instagram how to, instagram help
The Botanist Gin x hockey cocktails
The Botanist Gin x hockey cocktails

The Botanist Gin sought a trio of hockey-themed original cocktail recipes and corresponding images. Ford Media Lab was able to provide a start-to-finish solution, creating recipes, designing the set and capturing the iamges.

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Photography, NewsRachel FordDecember 5, 2024Ford Media LabThe Botanist Gin, cocktail photography, creative cocktails, hockey, hockey cocktails
Curating a high-performing content calendar with AI
Curating a high-performing content calendar with AI

At Ford Media Lab, we've been leveraging AI to help our clients curate compelling social media content calendars. One such success story is our partnership with Wolves Whiskey.

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NewsRachel FordOctober 18, 2024Ford Media Labai, ai-assisted content, social media video, social media agency, Social Media, organic social, paid social, content creation
Cincoro Tequila: introducing NEW Cristalino
Cincoro Tequila: introducing NEW Cristalino

For the launch of Cincoro's new Cristalino expression, we were tasked with creating a suite of captivating images that would showcase the sophistication and elegance of this premium spirit.

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News, PhotographyRachel FordSeptember 19, 2024Ford Media Labcocktail photography, product photography, cincoro tequila, white background cocktails, michael jordan tequila
Introducing Wolves 5 year old American single malt
Introducing Wolves 5 year old American single malt

To showcase the unique character of this exceptional spirit, we created a suite of images inspired by the American West, with a focus on water, earth, and minimalist aesthetics.

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News, PhotographyRachel FordSeptember 19, 2024Ford Media Labcocktail photography, product photography, wolves whiskey, undefeated, e-Commerce, limited edition, collaboration
As seen on the worldwide web: our visual identity work
As seen on the worldwide web: our visual identity work

From captivating product shots to enticing cocktail images, our work powers a variety of digital experiences.

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NewsRachel FordSeptember 18, 2024Ford Media LabPhotography, ai-assisted content, website photography, cocktail photography
Leveling Up with AI: How It's Transforming Art Direction
Leveling Up with AI: How It's Transforming Art Direction

As AI continues to advance, Art Directors who embrace this technology will be better equipped to thrive in the creative industry.

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NewsRachel FordSeptember 11, 2024Ford Media Labai, ai-assisted content, art direction, art director, using ai generation
Above par visuals for Mount Gay Rum
Above par visuals for Mount Gay Rum

Mount Gay Rum sought to capture the essence of "après golf.” By combining our expertise in set design, lighting, and photography, we created a truly immersive "green" experience without ever leaving our studio.

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News, PhotographyRachel FordAugust 1, 2024Ford Media Labcocktail photography, product photography, mount gay rum, e-Commerce
Cincoro Tequila: an elevated website refresh
Cincoro Tequila: an elevated website refresh

Cincoro, a luxury tequila brand co-owned by the legendary Michel Jordan, sought to update the imagery of their signature cocktails on their website.

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News, PhotographyRachel FordJune 25, 2024Ford Media Labcocktail photography, product photography, cincoro tequila, white background cocktails, michael jordan tequila
Stand out from the crowd: Redbreast Father's Day campaign
Stand out from the crowd: Redbreast Father's Day campaign

Redbreast Irish Whiskey, a premium brand steeped in tradition, sought to create an elevated Father’s Day social media campaign that stood out from the crowd.

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News, PhotographyRachel FordJune 25, 2024Ford Media Labcocktail photography, product photography, redbreast irish whiskey, fathers day, fathers day cocktails, facebook, Instagram, pinterest, organic social, paid social
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Elevating Brands Through Visual Innovation | Ford Media Lab

Premium spirits photography and AI-enhanced visual content for luxury beverage brands. Specializing in product photography, stop motion, and creative direction for global liquor, wine, and cocktail brands. Located in Miami, Florida with virtual collaboration nationwide.

Our Creative Arsenal:

• Commercial Photography: From spirits to consumer goods, we capture products with vibrant precision and artistic flair

• Motion Innovation: Bringing brands to life through stop-motion and dynamic animation

• AI Integration: Seamlessly blending studio excellence with AI capabilities for unlimited creative possibilities

• Strategic Content: Crafting engagement-driven visuals that resonate across platforms

We’re your full-service visual partner - from concept development to final delivery, studio shoots to location magic. Every project receives our signature blend of technical expertise and creative innovation, ensuring your brand stands out in today’s digital landscape.

Trusted by global spirits brands and premium companies for over 8 years, we’re ready to transform your vision into reality.

Ford Media Lab
1646 West Snow Avenue #123,
Tampa, FL, 33606,
United States
(917) 909-1415 hello@fordmedialab.com
Hours
Mon 9am to 5pm
Tue 9am to 5pm
Wed 9am to 5pm
Thu 9am to 5pm
Fri 9am to 5pm