Redbreast Irish Whiskey, a premium brand steeped in tradition, sought Ford Media Lab to create a sophisticated St. Patrick's Day social media campaign that stood out from the green-beer clichés.
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The following images were captured for Redbreast Irish Whiskey for social media and their holiday 2023 paid ad campaign.
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Redbreast Irish Whiskey sought a suite of images that appeared to be captured in a variety of locations. Ford Media Lab presented the ideal solution by creating a variety of unique custom-printed backgrounds.
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Social media client, Redbreast Irish Whiskey tasked Ford Media Lab with ideating and executing a creative way to bring the brand’s concept of #PassItOn to life through short-form video content.
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Redbreast Irish Whiskey sought seasonal content for social media and paid promotion, focused on the holidays.
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Redbreast Irish Whiskey sought seasonal content for social media and paid promotion, focused on holiday, St. Patrick’s Day and Father’s Day.
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In celebration of the most Irish day of the year, a suite of assets was created to depict at-home festivities with Redbreast Irish Whiskey.
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In preparation for holiday and gifting-themed social media posts, Redbreast Irish Whiskey sought a variety of photographic assets to be captured in studio at FML.
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