Seagram's seasonal Content
For this seasonal shoot for Seagram’s Gin, we were challenged to capture a varied assortment of unique images for social media, focusing on game night, hot drinks and summertime cocktail enjoyment.
In order to create a variety of seasonal scenes in studio on a modest budget, FML’s team got creative. We began by eliminating the need for backgrounds by utilizing a lengthened surface that would afford for a styled tabletop scene that evoked a specific location.
By selecting interesting surfaces and props, we were able to deliver the look of everything from a pool table to an actual pool, all in studio.
Client: Seagram’s Gin
Location: Ford Media Lab
Photographer: Kyle Ford
Custom Sets and Styling: Ford Media Lab
Cocktail Styling: Leanne Favre
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