Cocktail photography for print use

This shoot for the United States Bartenders’ Guild focused on six cocktail images for print use.

FML founders, Rachel and Kyle Ford, joined the USBG in 2009 in San Francisco, and found a community of bartenders and spirits professionals – many of whom remain friends today. FML was honored to be asked to create cocktail imagery to celebrate the history of the Guild.

The focus of these six images was tightly on the cocktail, captured to appear refreshing and larger-than-life. Styling incorporated garnish cues, bar tools and historical props.