Rachel Ford
Art Director & Managing Partner

From art school to spirits marketing to creative leadership, Rachel’s diverse background shaped her innovative approach to visual storytelling. As a former National Brand Ambassador for Tanqueray, she developed the strategic vision and industry expertise that now drives FML’s success.

Creative Leadership

Rachel leads FML’s creative strategy, combining her expertise in:

  • Brand Development

  • Project Management

  • Art Direction

  • Social Media Strategy

Industry Innovation

Her deep understanding of the spirits industry and digital innovation helps brands transform their visual presence. As an early adopter of digital platforms, Rachel recognized the growing need for strategic content that drives engagement while maintaining brand integrity.

Client Success

As Managing Partner, Rachel ensures every project delivers:

  • Clear Communication

  • Strategic Vision

  • On-Time Execution

  • Budget Optimization

Today, she orchestrates FML’s creative process, bringing together technical excellence and innovative storytelling to help brands achieve their visual goals. Her strategic vision and innovative leadership have established FML as a pioneer in AI-enhanced creative services.